Obama "Controlling the Narrative"

After so much controversy and mud-slinging in the past week or so, the Obama campaign releases a new ad that acknowledges that fact, and then refuses to do the same. He brings the conversation back to the reasons he is running and the reasons voters should pick him on election day. He is looking directly at his audience and speaking to them, a recognizable attempt to circumvent the media. He is clearly reaching out to voters as one of the people, speaking from an ordinary looking living room that could be yours or mine. As a somewhat undecided voter, I certainly felt persuaded, even if only because there was no mention of McCain or Palin. It was strictly about his campaign, not his opponents.